In the spring of 1981, Frank Russo spent his entire savings on a sign. Dolores thought he was crazy. Forty-five years later, it's the most photographed thing on Route 9.
Hand-bent glass
The sign was made by a glass bender in Newark, who shaped every letter by hand over a gas flame. Each tube is filled with neon for the orange and argon for the teal.
“If folks can see us from the highway, they'll come in for pie.” — Frank, 1981
This year, we had every tube replaced by the same workshop. They offered to fix the flicker on the “L” too. We said no. Some things are part of the family.
Come see it glow, any night of the year. Here's how to find us.